--- title: Self-Service Kiosks as a Powerful Sales and Marketing Tool description: Artykuł o lojalności i kioskach samoobsługowych image: https://orderingstack.com/hubfs/71-_DSC4799.jpg --- [Skip to content](https://orderingstack.com/blog/self-service-kiosks-as-a-powerful-sales-and-marketing-tool#main-content) [![https://25991633.fs1.hubspotusercontent-eu1.net/hubfs/25991633/ordering-stack-zolte-tlo-800-1.png](https://orderingstack.com/hubfs/ordering-stack-zolte-tlo-800-1.png)](https://orderingstack.com/) - [Our modules](https://orderingstack.com/modules) - [Self-Service](https://orderingstack.com/modules?tab=self-service) Self-service kiosks, mobile and web ordering - [External Integrations](https://orderingstack.com/modules?tab=external-integrations) Integrations with aggregators - [Operations](https://orderingstack.com/modules?tab=operations) Digital order management systems - [Loyalty Mechanisms](https://orderingstack.com/modules?tab=loyalty-mechanisms) Loyalty modules for restaurants and customers - [POS Integrations](https://orderingstack.com/modules?tab=integrations-with-pos) Integrations with various POS system providers - [Case study](https://orderingstack.com/case-study) - [Berlin Döner Kebap](https://orderingstack.com/berlin-döner-kebap-digitizes-customer-service-with-ordering-stack) Digitization of customer service, fully integrated with POS - [Pasibus](https://orderingstack.com/case-study/how-pasi-apka-boosted-customer-engagement-a-case-study-of-the-pasibus-application/) Implementation of a mobile application integrated with a self-service kiosk - [Popeyes](https://orderingstack.com/case-study/automation-and-self-ordering-strategies-behind-popeyes-poland-success) Deployment of kiosks and POS system integration in the European market - [Burger King](https://orderingstack.com/case-study/automation-of-burger-king-restaurants-implementation-of-self-service-kiosks) Implementation of automation in Burger King locations - [KFC](https://orderingstack.com/case-study/kfc-bulgaria/) Introduction of self-service in the brand's locations on the Bulgarian market - [Integrations](https://orderingstack.com/integrations) - [Pricing](https://orderingstack.com/pricing) - [Blog](https://orderingstack.com/blog) - [Contact](https://orderingstack.com/contact) - [![Screen Shot 2025-12-07 at 22.35.58](https://orderingstack.com/hs-fs/hubfs/Screen%20Shot%202025-12-07%20at%2022.35.58.png?width=74&height=50&name=Screen%20Shot%202025-12-07%20at%2022.35.58.png)](https://orderingstack.com/pl/blog/ekspansja-zagraniczna-marki-produktowej-ordering-stack-w-ramach-promocji-marki-innowacyjnych-msp) - English EN - [Deutch DE](https://orderingstack.com/de/blog/self-service-kiosk-in-der-praxis-kundenbindung-und-skalierbarkeit-in-grossen-restaurantketten) - [Polski PL](https://orderingstack.com/pl/blog/kiosk-samoobslugowy-w-praktyce-lojalnosc-i-skalowalnosc-w-duzych-sieciach-restauracyjnych) # Self-Service Kiosks as a Powerful Sales and Marketing Tool [Joanna Donefner](https://orderingstack.com/blog/author/joanna-donefner) Jul 31, 2025 10:15:00 AM Self-service kiosks can serve not only as a convenient ordering solution but also as an efficient marketing and sales channel. Discover how the **Ordering Stack platform** supports the growth of restaurant chains through advanced personalization and enterprise-grade scalability. ![71-_DSC4799](https://orderingstack.com/hs-fs/hubfs/71-_DSC4799.jpg?width=729&height=480&name=71-_DSC4799.jpg) ## Modern Features for Self-Service Kiosks – Personalized Interface, Payment Integration, and Loyalty Programs The Ordering Stack kiosk application offers an extensive range of customizable features tailored to a brand’s identity and market needs. The user interface is fully brandable – from colors and logos to screen layout – enabling chains to deploy kiosks that align with their visual identity and ensure consistency across all customer touchpoints. The software runs on various hardware types: from freestanding and wall-mounted kiosks to double-sided and countertop models. This provides both operational and financial flexibility, allowing kiosks to be adapted to the size and layout of each venue. ## Payment and Fiscal Compliance Ordering Stack supports a wide range of payment terminals, including Elavon, Ingenico, FirstData, and more. It also includes built-in fiscalization capabilities, ensuring full compliance with local regulations such as those in Poland. Transactions are fast and seamless, and receipts can be printed directly at the kiosk. ## Loyalty Programs and Discount Coupons Ordering Stack enables the scanning of promotional codes and integrates with external loyalty systems. Customers can enter their phone number, scan a loyalty card, or use a QR code to receive personalized offers. For brands without an existing loyalty program, an embedded module is available out of the box. ## Boosting Sales with Upselling and Cross-Selling Through dynamic promotional banners and intelligent product suggestions, the kiosk actively supports increasing average order value. Offering customers upgrades, beverages, or desserts can lead to double-digit increases in transaction value. ## Scalability and Advanced Deployments Built on a SaaS model with microservices and open API architecture, Ordering Stack enables centralized management of hundreds of kiosks across multiple locations. This approach has proven successful in deployments for major QSR brands such as KFC and Burger King. Implementations in multiple countries (e.g., Poland, Czech Republic) confirm the platform's ability to adapt to local regulations, currencies, and payment systems. Long-Term Support and Future-Ready Architecture Ordering Stack delivers comprehensive support and regular system updates. Its open API architecture ensures ease of feature expansion and seamless integration with existing customer systems. In summary, Ordering Stack is more than just an app – it's a complete self-service sales ecosystem designed to meet the needs of the largest restaurant chains and the most demanding operational environments. ## Read On [![](https://orderingstack.com/hs-fs/hubfs/502A9649-kopia-1.jpg?width=352&name=502A9649-kopia-1.jpg)](https://orderingstack.com/blog/self-service-in-the-foodservice-industry-empowering-not-replacing-employees) ### [What is a Self-Service Restaurant? Definition, Benefits, and Trends](https://orderingstack.com/blog/self-service-in-the-foodservice-industry-empowering-not-replacing-employees) {% module\_block module "widget\_b652dd1e-9e73-493c-80ef-4a821a9182fc" %}{% module\_attribute... [![](https://orderingstack.com/hs-fs/hubfs/23-_DSC4655.jpg?width=352&name=23-_DSC4655.jpg)](https://orderingstack.com/blog/self-service-kiosks-and-digital-accessibility-what-changes-under-the-european-accessibility-act) ### [Self-Service Kiosks and Digital Accessibility – What Changes Under the European Accessibility Act?](https://orderingstack.com/blog/self-service-kiosks-and-digital-accessibility-what-changes-under-the-european-accessibility-act) Starting **June 28, 2025**, all new self-service kiosks placed on the European Union market must comply... [![](https://orderingstack.com/hs-fs/hubfs/80-_DSC4829.jpg?width=352&name=80-_DSC4829.jpg)](https://orderingstack.com/blog/self-service-in-the-food-industry-how-ordering-stack-is-transforming-the-way-we-order) ### [Self-Service in the Food Industry – How Ordering Stack Is Transforming the Way We Order](https://orderingstack.com/blog/self-service-in-the-food-industry-how-ordering-stack-is-transforming-the-way-we-order) The food service industry is witnessing a dynamic rise in the adoption of self-service kiosks,... [![logo-second](https://orderingstack.com/hubfs/Imported%20sitepage%20images/logo-second.svg)](https://orderingstack.com/) © 2026 - All rights reserved - [About us](https://orderingstack.com/about-us/) - [Legal](https://orderingstack.com/legal/) - [Developers zone](https://orderingstack.com/dev-zone) - - [LinkedIn](https://www.linkedin.com/company/orderingstack/) - [Instagram](https://www.instagram.com/ordering_stack/) - [YouTube](https://www.youtube.com/channel/UCHokNFlRoQEY7dqCbBcaSoA) - [Facebook](https://www.facebook.com/OrderingStack/) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Joanna Donefner", "url" : "https://orderingstack.com/blog/author/joanna-donefner" }, "dateModified" : "2025-12-10T12:23:22.181Z", "datePublished" : "2025-07-31T08:15:00.000Z", "headline" : "Self-Service Kiosks as a Powerful Sales and Marketing Tool", "image" : [ "https://orderingstack.com/hubfs/71-_DSC4799.jpg" ], "mainEntityOfPage" : { "@id" : "https://orderingstack.com/blog/self-service-kiosks-as-a-powerful-sales-and-marketing-tool", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://orderingstack.com/hubfs/ordering-stack-kolo-600-1.png" }, "name" : "3e Software House" } } ``` ```json { "@context" : "https://schema.org", "@id" : "https://orderingstack.com/", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "PL", "addressLocality" : "Warszawa", "addressRegion" : "Mazowieckie", "email" : "info@orderingstack.com", "postalCode" : "01-646", "streetAddress" : "Ul. Edwarda Jelinka 32", "telephone" : "+48 725 935 000" }, "description" : "Jesteśmy Ordering Stack - rozwiązaniem stworzonym, aby wspierać rozwój restauracji poprzez automatyzację i zwiększenie efektywności. Łączymy systemy POS, kioski samoobsługowe, zamówienia online oraz programy lojalnościowe w jeden spójny ekosystem. Pomagamy naszym klientom zwiększać sprzedaż, usprawniać obsługę i budować lojalność ich gości. Nasza platforma sprawdza się w restauracjach szybkiej obsługi, food courtach oraz modelach cloud kitchen. Razem możemy podnieść jakość usług w Twojej sieci gastronomicznej.", "disambiguatingDescription" : "Ordering Stack to kompleksowe narzędzie, które automatyzuje obsługę restauracji i zwiększa ich rentowność. Platforma integruje systemy POS, kioski samoobsługowe, zamówienia online, a także programy lojalnościowe, tworząc nowoczesny ekosystem dla gastronomii. Sprawdza się w restauracjach szybkiej obsługi, food courtach oraz cloud kitchen. Ordering Stack pomaga zwiększyć sprzedaż, poprawić doświadczenia klientów i budować ich lojalność. 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